Why the new Iphone 4 is the dogs nutz

Lee Turner - Managing Director -
June 8, 2010 Written by Lee Turner - Managing Director Filed under Fluid News, General

Lets start with aesthetics; it is 25% thinner, lighter and sleeker than any of the earlier iPhones and again you have the choice of going for it in black or white. It is covered in glass front and back with a stainless steel band going around the phone that also doubles as the antenna system. Nice, huh?

Lets not be shallow it really is what’s on the inside that counts and this bad boy is even more powerful than its predecessors with impressively better battery life than the 3GS.

For those who are busy on the go iPhone 4 introduces multitasking. You can run multiple apps and flick between them instantly without slowing down the performance or draining the battery. Here at Fluid we are also loving folders for your apps, it’s really going to help organise us!

After a long wait we finally get the front-facing video camera that lets users video-chat using the new ‘Facetime’ feature. Unfortunately Facetime will only be available from iPhone 4 to iPhone 4 in WIFI areas to start with but it promised to give you exceptional quality of Video calling with virtually no set-up involved.

The updated 5 mega-pixel camera with built-in LED flash will allow users to record high definition video. With the added feature of Imovie for the Iphone you will be able to edit your videos on the go. In this case 2 cameras are definitly better than 1.

A key feature for us at Fluid is the iPhone 4 high definition screen with the so-called ‘retinal display‘ of 326 pixels per inch (ppi). With such a high definition screen it will give a real comparison to print and will benefit the introduction of Ibooks for Iphones massively.

If you fancy a bit of a change from Google the new Iphone 4 also allows you to change your search provider to Bing.

A huge one for social media is that users will be able to play Farmville, a massively popular game played via Facebook. The developers have written a version of the game that does not require Adobe’s Flash, which Apple still refuses to carry. Yes they still haven’t embraced Flash and as creatives it is still a small bugbear with us.

The iPhone 4 will be retailing at $199 for the 16GB model and $299 for 32GB in the states and no doubt apple will do as they always do and switch the dollar for pound signs. But it’s time to put the date in your diary, pre-orders will start on the 15th July.

Despite the leaks online over the past few months we weren’t disappointed and on the whole its one hell of a gadget WE HAVE TO HAVE!

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  • @synbad, was just that i found it amusing that they were mentioned with the camera and microsim, just found it weird to highlight it.

    I think the six-axis will be the best new feature, especially for games. Also the processor is the same that powers the ipad so i imagine it will be mightily fast on the iphone, though with a smaller battery will be interesting to see drain.
    Apple know what they are doing and this will be another massive seller until the Iphone 4.1 in 6 months time.
  • Synbad
    @Stephen Why do you list volume buttons as a feature when they've been on the device for years?

    I've had a front facing camera for about 5 years too, and never used it. Who seriously wants to video calls? I doubt many people would so Apple were not really missing much here, they're one of these features people demand but few use.

    The gyro will no doubt get plenty use from app developers, the screen looks stunning, thankfully they've focused on camera quality rather than partaking in the utterly pointless Megapixel game, the design sets them apart once again and iOS looks cracking. Android even with Sense UI always feels like the ugly sister willing to get dirty because she's not quite as refined.

    I've used plenty smartphones but I don't own one myself, none have ever interested me enough to hand my money over. iPhone 4 is probably the first one to interest me.
  • Does the multitasking mean I'll be able to play Paper Toss AND listen to music?

    Suppose the big question is, when is iPhone 5 out? I may wait

    As for Flash and Apple, you have to wonder if it will ever happen, it probably won't - reckon HTML5 and jQuery are the future so far as this sort of functionality is concerned: http://www.apple.com/hotnews/thoughts-on-flash/
  • Its a nice list of features, however some basic ones that have been around for many years, i've had front facing cameras for 5 years, cameras with flashes for at least 8 years, volume buttons, multi tasking,once again apple bring in standard features and use the 'Steve Jobs apple polish, the guy could sell a turd to the world' to make it sound great, and give the belief the iphone is the best available.
    This phone is what the original iphone should have been.
    Aesthetically it does look very nice, and no doubt it will be a good phone, the screen resolution is fantastic, though glass on both sides could turn it into a finger print magnet.
    The big selling point for the phone will be the apps, however i feel people, developers and industry are far to into the iphone hype and ignore other platforms, like Android whose app market is growing at a quicker pace than Apples.
    The Iphone 4 will be a game changer but I don't think it will be scoring the winner in the game.
    Once again the Apple marketing machine has shone and shown why it is possibly the best in the world.



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