Hands up who’s sick of being approached by sales people on Linked-In. It has in-effect become an online database for recruitment consultants. How many people have you not connected with because they were probably going to try and sell you something and who has had to block or report someone for spamming you?
On Twitter I [...]
Tag Archives: Social Media
Social Media Cliques
Web and Social Media Metrics - 30 Easy to Measure Stats
With the prevalance of so many social media outlets, it can be overwhelming to follow what is going on. On an individual basis, it may not matter to you if you end up using some sites more than others. However, for brands and businesses it is now more important than ever to have an online [...]
CommentsRead MoreThe social media stunt of the year
Late yesterday whilst reading reddit, I spotted a link about some 6-year-old who “couldn’t have done all of this by himself”. I didn’t bother to click on it, but nevertheless it was the first vibrations of buzz surrounding what was to became a major news story. That evening, I checked reddit again to see the [...]
CommentsRead MoreAnalysing the frenzied waters viral campaign
The stranger the idea you come up with the better. The internet will devour anything it hasn’t seen before, so if you develop an idea that sounds wacky and weird, you’re probably onto something. Do the different, be remarkable, as Seth Godin professes,
If it’s in a manual, if it’s the accepted wisdom, if you can [...]
How to absolutely fail at social media
There’s a dangerous thought that taking part in social media is confined to what you do and don’t write on your blog or twitter account… Guinness just got schooled by FAIL blog, that this thought is nowhere close to being true. Guinness’ first mistake was to post a world-record on their site “Most individuals killed [...]
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