And so it arrived, not with a bang, but with a fizzle. The day of reckoning for SEOs everywhere, the day spam would sink to the fiery depths of sub-100 rankings and the cream of the search crop would float to the top, ascending like particularly well-optimised angels.
Penguin 2.0 was supposed to be the ‘big update’ of 2013, an update to strike fear into the hearts of anyone who had ever dared to ‘artificially’ build a link to the website. Speculation was mounting as to when the update would roll out, but one thing was for sure. It was going to be terrifyingly big, laying waste to the world of SEO with one swipe of its vast flippers.
Read More
We are delighted to announce that with all of our hard work and effort we’ve been short listed for Retail at the Prolific North Marketing Awards… we’re a clever bunch!
The awards celebrate the talented work from the Marketing Industry created by high quality agencies in the North. A dinner is held on the 3rd July at the Lancashire Cricket Club for all agencies that have been short listed along with presentation of the final award (fingers and toes crossed). We’re up against some great competition by the looks of things but we’re ready to take the plunge and dive head first in order to win!
It was only last week that Prolific North held their other organised awards event and by the looks of the photographs and awards by other industry creatives, the evening went very well and everyone enjoyed themselves, which gets us Fluid folk excited about the upcoming ceremony and meeting the very talented array of judges.
So all that’s left to say is that we wish good luck to everyone that has been short listed for the awards, and we can’t wait to see you all at the ceremony looking suave and dressed up to the nines! Watch out for Fluid 
Read More
Beware the Robot Curve… It’s out to destroy us all (especially SEOs…)
Read More
We do like a trip out of the office now and again, so earlier this week we nipped over to the TFM&A and eCommerce Expo and got stuck in.
Read More
As some of you may be aware, Matt Cutts, head of Google’s anti-spam team, has recently stated that the next Penguin update is “weeks away”.
Dubbed ‘Penguin 2.0′, some webmasters and website owners have already felt a pre-tremor as Google hit paid link sellers and link networks in what was most likely Google testing the new update over the last few days.
Read More
